We will be presenting a poster board that examines gender roles in children’s media. We will be examining
the Disney movie “Frozen”, conducting a latent content analysis. We have asked the question: how are gender
roles portrayed in “Frozen”. Disney movies are primarily aimed at a younger age audience, which means that
“Frozen” works as an agent of socialization. Movies aimed at children should be analyzed because they show
how the media influences their notions of gender roles in society.
